I’ve been working bit by bit on getting things lined up for my website. There is a whole lovely custom website design coming that the fantastic programmer and Web Designer Ash Blue is partnering with me to make. But just because it’s still in progress doesn’t mean I can’t share some of the progress with you here! :)
First, I hammered out the color pallet. Always a good place to start. As a help in selecting colors and setting out the color pallet I used the ever wonderful CoulorLovers.com. It’s a great community of people who have created pallets to name almost every color imaginable. I found a shade of blue that I liked, then I tweaked it so it would stand out nicely against black and white. I’m pleased with the result. Of course, my favorite color is blue, so I might be a bit biased.
The new logo for Rachel Blue Art is simple, clean and classy. I searched the internets long to find the font I wanted to use, and here it is. Some of you may be wondering why not just make your own font? Well, while that would make it more unique, I doubt that would help the professionalism of my site. Typography is a vast and historic area of expertise and I have barely flipped through the first few pages. There are many font repositories with free fonts, and affordable fonts. I highly recommend using these if you don’t know your way around a font creation tool (which I don’t). Just be sure to check the license to be sure you’re paying to use it for the area you need.
Well, that about sums it up for now. Colors, font, and a logo. I’ll implement things as I can until the redesign is finished. Till then, I appreciate your patience.